My blog posts to date have been very much concerned with applications as the ‘key to the sale’ for UC. Not only do they address real customer issues, but they add margin, provide differentiation from competitors and deliver rapid RoI. They also give you something to discuss with a customer that’s of real interest to [...]
Cooke Aquaculture is a family firm that breeds salmon and cod in the USA and Canada. In 2006, the company replaced a Centrex service from its telecom provider with IP phones for its 1,500 employees, with cost savings coming from reducing long-distance bills and internal hosting of voicemail. However the biggest advantage to the firm is coming [...]
I’ve recently been on LinkedIn with a number of people discussing the merits of IP Phone applications – who is developing them, where they are being used and what they are doing for customers and resellers alike. It has been extremely interesting to see the variety of opinions – whilst some believe that an IP phone application [...]
Industry analysts continue to report slow uptake of Unified Communications solutions, worldwide. Springboard Research and Research & Markets have both released studies suggesting that cost of implementation and measurability of benefits are often limiting its adoption. Reading though the industry press, vendor websites and UC blogs it is clear that demonstrating Return on Investment is [...]
Selling during a Recession can be tough. So here’s some top tips on things you can do to improve your chances of success during these tough times.
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