How to Sell Unified Communications

How to Sell UC, VoIP & Collaboration Solutions

Entries Tagged ‘RoI’

IP Phone applications in… Fisheries!

Cooke Aquaculture is a family firm that breeds salmon and cod in the USA and Canada. In 2006, the company replaced a Centrex service from its telecom provider with IP phones for its 1,500 employees, with cost savings coming from reducing long-distance bills and internal hosting of voicemail. However the biggest advantage to the firm is coming [...]

Selling in the Recession – Part 6

What is still one thing that is recession proof? Value. It’s all about value. Value is recession proof. So watch this video on “Selling the Value” and learn why this more important the ever. httpv://www.youtube.com/watch?v=RNqTaTzkg0U For more on Value Based Selling, check out our “SERIOUS Selling” at: http://www.skillsconnection.tv/categories/SERIOUS-Selling

Where is the RoI in Unified Communications?

Industry analysts continue to report slow uptake of Unified Communications solutions, worldwide. Springboard Research  and Research & Markets  have both released studies suggesting that cost of implementation and measurability of benefits are often limiting its adoption. Reading though the industry press, vendor websites and UC blogs it is clear that demonstrating Return on Investment is [...]

Nortel Get Castrated!

Oops, that’s what happens when you use voice recognition software to dictate your blog. What I meant to say was “get CaaS rated”, because this certainly is an abbreviation that’s gaining massive momentum in the Voice/Unified Communications space and could be part of a survival strategy for Nortel. If you’re not sure what it stands [...]

Could Human Behaviour be the End of “Fixed Mobile Convergence”?

One of the key areas of a Unified Communications and Collaboration deployment that will deliver the business value, has to ultimately come from the World of “Fixed Mobile Convergence” (FMC).  For a communications solution to be truly “Unified”, it has to include mobility.  Yet a recent study of over 4000 people claims that mobile phone [...]

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